You don’t have to do it all... We’re here to help lay the table.
You pour your heart into your work — your website should work just as hard. I'm Karina, ex-Product Designer at Uber, and I create websites for small businesses that don't just look beautiful — they attract the right people and turn visitors into clients.
Rated 5 Stars on Google












How your website becomes your most valuable business partner
If your business feels invisible online, your website isn’t converting, or you’re tired of wrestling with tech and endless updates, we’ve got you covered. We create stunning, strategic websites that help you get found, turn visitors into loyal customers, and stay simple for you to manage. Your online presence won’t just look amazing—it will quietly work behind the scenes, bringing in opportunities and making your life easier every single day.

Stop Feeling Invisible
A professional website makes your business stand out and attracts the right attention online, ensuring you're seen by your ideal clients.

Turn Visitors into Friends (and Clients!)
A great website opens doors to new clients, new markets, and exciting new levels of success for your business.

Gain Peace of Mind & Time
An easy-to-manage website frees up your valuable time, letting you focus on what you do best – running your amazing business, not wrestling with tech.

Radiate Your Brilliance Online
Your website can truly capture the heart and soul of your brand, making a lasting impression and building deep trust with your audience.

Unlock New Opportunities
A smart online presence opens doors to new clients, new markets, and exciting new levels of success for your business.

Your 24/7 Silent Salesperson
A website that works tirelessly around the clock, answering questions and attracting leads, even while you're busy or resting.

Hello! I'm Karina, the founder of Design by Karina.
My journey in web design began with a genuine passion to help small businesses like yours not just be visible online, but truly thrive. From Rotterdam, I dedicate myself to crafting digital experiences as unique and ambitious as the entrepreneurs I partner with.
More about me
Before founding Design by Karina, I honed my user-centric design skills at a leading tech company, even contributing to Uber. This experience taught me how powerful intuitive design can be. But my true passion emerged when I saw the incredible impact a well-designed website had on small businesses. I realized my calling was to empower entrepreneurs like you – those who pour their heart into their craft but might feel a bit overwhelmed by the digital world. At Design by Karina, I combine that strategic product design background with a genuine drive to help your business grow. I create websites that are not just beautiful, but smartly built to attract your ideal clients and deliver real results. And yes, I have a very important team member! Meet Jackie, our Chief Morale Officer and purr-fect studio assistant. She ensures every design gets her approval (and a little warmth) before it reaches you. We believe a little warmth and comfort make a big difference, even in web design!
Our customers love us
Real experiences from business owners who partnered with me to create websites that feel like them and attract the right clients.
What kind of website does
your business need?
Custom Website
From €1,999
You need more than just a website—you need a strategic, high-performance tool that is custom-built to meet your specific business goals and stand out from the competition.
E-commerce Webshops
From €2,799
You need a powerful, secure, and easy-to-manage online store to sell your products, whether you have one item or hundreds.









