Welcome to Design by Karina
Welcome to Design by Karina
We're
We're
We're
strategische websites
strategische websites
strategische websites
Hello! I'm Karina, the founder and lead designer of Design by Karina — a creative web design agency in Rotterdam. My journey in web design began with a genuine passion to not only make small businesses like yours visible online but to truly help them grow. From bustling Rotterdam, I dedicate myself to crafting digital experiences that are as unique and ambitious as the entrepreneurs I collaborate with. My goal is simple: to build a website you can truly be proud of—one that attracts your ideal clients and contributes to the growth of your business.
Hello! I'm Karina, the founder and lead designer of Design by Karina — a creative web design agency in Rotterdam. My journey in web design began with a genuine passion to not only make small businesses like yours visible online but to truly help them grow. From bustling Rotterdam, I dedicate myself to crafting digital experiences that are as unique and ambitious as the entrepreneurs I collaborate with. My goal is simple: to build a website you can truly be proud of—one that attracts your ideal clients and contributes to the growth of your business.
My Journey: From Product Design to Empowering Small Businesses
My journey to becoming your web design partner may not be the most traditional, but that's precisely what enables me to understand and solve your digital challenges in a unique way 💡. Before founding Design by Karina, I worked as a Product Designer at a leading tech company, contributing to global projects, including Uber 🌍. This experience honed my eye for detail 🎯, developed a user-centric thinking process, and gave me a deep insight into the power of intuitive design. However, I quickly discovered that my true calling was directly supporting small business owners 💼. I witnessed firsthand what a well-designed website can mean for a local business—how it expands their reach 📈 and opens up new opportunities ✨. That realization ignited a new passion: creating high-quality, strategic websites for entrepreneurs who are passionate about their craft ❤️ but can sometimes feel overwhelmed by the digital world 🌐. With my background in product design and my genuine drive to help your business grow 🌱, I design websites that are not only beautiful but also smartly constructed to convert and deliver results ✅.
Small entrepreneurs, big dreams
16 years of design experience
From Uber to Entrepreneurship
Our Philosophy: The Path That Guides Every Project
Every successful website starts with a clear vision, strategic web design, and a personal approach. At Design by Karina, we combine creativity, user-friendliness, and conversion-focused strategies to build websites that strengthen your brand, increase your visibility, and help you grow as a business owner.
Step 1: Collaboration Takes Center Stage
Strategic web design starts with listening. We believe that great websites are born from true collaboration. As a small business owner, you are the expert in your field. That's why we create together – with your goals, target audience, and vision as the starting point. This is not design for you, but with you.
Step 1: Collaboration Takes Center Stage
Strategic web design starts with listening. We believe that great websites are born from true collaboration. As a small business owner, you are the expert in your field. That's why we create together – with your goals, target audience, and vision as the starting point. This is not design for you, but with you.
Step 1: Collaboration Takes Center Stage
Strategic web design starts with listening. We believe that great websites are born from true collaboration. As a small business owner, you are the expert in your field. That's why we create together – with your goals, target audience, and vision as the starting point. This is not design for you, but with you.
Step 2: Strategy-Driven Design
A beautiful website is just the beginning. Every design decision is made with strategy in mind. We combine UX principles, smart structures, and clear call-to-actions to effortlessly guide visitors through your site – and truly grow your business.
Step 2: Strategy-Driven Design
A beautiful website is just the beginning. Every design decision is made with strategy in mind. We combine UX principles, intelligent structures, and clear call-to-actions to effortlessly guide visitors through your site – truly allowing your business to grow.
Step 2: Strategy-Driven Design
A beautiful website is just the beginning. Every design decision is made with strategy in mind. We combine UX principles, smart structures, and clear call-to-actions to effortlessly guide visitors through your site – and truly grow your business.
Step 3: Built for Discoverability (Hello SEO!)
Because your ideal customer needs to be able to find you. We build websites following the best SEO practices: fast loading times, mobile-friendly design, strong metadata, and a clear structure. This way, you not only attract more visitors but also convert them into customers.
Step 3: Built for Discoverability (Hello SEO!)
Because your ideal customer needs to be able to find you. We build websites following the best SEO practices: fast loading times, mobile-friendly design, strong metadata, and a clear structure. This way, you not only attract more visitors but also convert them into customers.
Step 3: Built for Discoverability (Hello SEO!)
Because your ideal customer needs to be able to find you. We build websites following the best SEO practices: fast loading times, mobile-friendly design, strong metadata, and a clear structure. This way, you not only attract more visitors but also convert them into customers.
Step 4: Clear Communication & Trust
No vague timelines. No unclear processes. You always know exactly where you stand. From planning to delivery, we keep everything transparent and comprehensible. Because trust and good communication are the foundation of every strong partnership.
Step 4: Clear Communication & Trust
No vague timelines. No unclear processes. You always know exactly where you stand. From planning to delivery, we keep everything transparent and comprehensible. Because trust and good communication are the foundation of every strong partnership.
Step 4: Clear Communication & Trust
No vague timelines. No unclear processes. You always know exactly where you stand. From planning to delivery, we keep everything transparent and comprehensible. Because trust and good communication are the foundation of every strong partnership.
Step 5: Passion for Perfection
Design that goes beyond 'just good enough'. We pay attention to every detail – from the user flow to that one pixel that just isn't right. Because your business deserves a website that is not only beautiful but also smart, strategic, and sustainably built.
Step 5: Passion for Perfection
Design that goes beyond 'just good enough'. We pay attention to every detail – from the user flow to that one pixel that just isn't right. Because your business deserves a website that is not only beautiful but also smart, strategic, and sustainably built.
Step 5: Passion for Perfection
Design that goes beyond 'just good enough'. We pay attention to every detail – from the user flow to that one pixel that just isn't right. Because your business deserves a website that is not only beautiful but also smart, strategic, and sustainably built.
The Team Behind the Magic (and the Spin!)
Although I am the lead designer and developer, I certainly don't work entirely alone! I have a very important team member who always ensures a great atmosphere and a hefty dose of inspiration (plus the occasional nap on my keyboard). Meet Jackie — our Chief Morale Officer and the purr-fect studio assistant at Design by Karina. With her keen eye (and soft purring), she gives her approval to every design before it reaches you. She reminds us that even in the professional world, a little warmth and comfort can make a big difference. 🐱✨
The Team Behind the Magic (and the Spin!)
Although I am the lead designer and developer, I certainly don't work entirely alone! I have a very important team member who always ensures a great atmosphere and a hefty dose of inspiration (plus the occasional nap on my keyboard). Meet Jackie — our Chief Morale Officer and the purr-fect studio assistant at Design by Karina. With her keen eye (and soft purring), she gives her approval to every design before it reaches you. She reminds us that even in the professional world, a little warmth and comfort can make a big difference. 🐱✨
The Team Behind the Magic (and the Spin!)
Although I am the lead designer and developer, I certainly don't work entirely alone! I have a very important team member who always ensures a great atmosphere and a hefty dose of inspiration (plus the occasional nap on my keyboard). Meet Jackie — our Chief Morale Officer and the purr-fect studio assistant at Design by Karina. With her keen eye (and soft purring), she gives her approval to every design before it reaches you. She reminds us that even in the professional world, a little warmth and comfort can make a big difference. 🐱✨
Frequently Asked Question
If your question isn't answered here, feel free to reach out—I am happy to assist you further.
Frequently Asked Questions About Web Design and Development
Get answers to the most frequently asked questions about web design. Can't find what you're looking for? Feel free to contact us for a personalized response.
Frequently Asked Questions About Web Design and Development
Get answers to the most frequently asked questions about web design. Can't find what you're looking for? Feel free to contact us for a personalized response.
Why do clients choose Design by Karina as their web design agency?
Design by Karina is a web design agency focused on businesses seeking a professional online presence. We combine creative design with strategy and technology, ensuring that your website is not only visually appealing but also attracts customers and generates revenue.
Why do clients choose Design by Karina as their web design agency?
Design by Karina is a web design agency focused on businesses seeking a professional online presence. We combine creative design with strategy and technology, ensuring that your website is not only visually appealing but also attracts customers and generates revenue.
Why do clients choose Design by Karina as their web design agency?
Design by Karina is a web design agency focused on businesses seeking a professional online presence. We combine creative design with strategy and technology, ensuring that your website is not only visually appealing but also attracts customers and generates revenue.
What is the mission of Design by Karina as a web design agency for businesses?
Our mission is to help passionate entrepreneurs grow online with websites that truly make a difference. We believe that small businesses deserve the same quality as big companies – but accessible, personal, and tailored to their needs.
What is the mission of Design by Karina as a web design agency for businesses?
Our mission is to help passionate entrepreneurs grow online with websites that truly make a difference. We believe that small businesses deserve the same quality as big companies – but accessible, personal, and tailored to their needs.
What is the mission of Design by Karina as a web design agency for businesses?
Our mission is to help passionate entrepreneurs grow online with websites that truly make a difference. We believe that small businesses deserve the same quality as big companies – but accessible, personal, and tailored to their needs.
How does Design by Karina differ from other web design agencies in the Netherlands?
We work transparently and personally. You'll have direct contact with Karina herself, not with anonymous account managers. With over 16 years of experience, including at Uber, we combine expertise with a personal approach and genuine engagement.
How does Design by Karina differ from other web design agencies in the Netherlands?
We work transparently and personally. You'll have direct contact with Karina herself, not with anonymous account managers. With over 16 years of experience, including at Uber, we combine expertise with a personal approach and genuine engagement.
How does Design by Karina differ from other web design agencies in the Netherlands?
We work transparently and personally. You'll have direct contact with Karina herself, not with anonymous account managers. With over 16 years of experience, including at Uber, we combine expertise with a personal approach and genuine engagement.
Can businesses outside Rotterdam also have a Custom Website Design created by your web design agency?
Yes, absolutely. Our web design agency collaborates with entrepreneurs throughout the Netherlands and internationally. Location is not a limitation for a professional website.
Can businesses outside Rotterdam also have a Custom Website Design created by your web design agency?
Yes, absolutely. Our web design agency collaborates with entrepreneurs throughout the Netherlands and internationally. Location is not a limitation for a professional website.
Can businesses outside Rotterdam also have a Custom Website Design created by your web design agency?
Yes, absolutely. Our web design agency collaborates with entrepreneurs throughout the Netherlands and internationally. Location is not a limitation for a professional website.
Do you also create websites for online shops and digital entrepreneurs?
Yes. We regularly build webshops in Shopify and WooCommerce for small business owners, startups, and online creators who want to sell their products professionally.
Do you also create websites for online shops and digital entrepreneurs?
Yes. We regularly build webshops in Shopify and WooCommerce for small business owners, startups, and online creators who want to sell their products professionally.
Do you also create websites for online shops and digital entrepreneurs?
Yes. We regularly build webshops in Shopify and WooCommerce for small business owners, startups, and online creators who want to sell their products professionally.
Who is Design by Karina the right web design agency for to create a website?
Design by Karina is the ideal web design agency for every entrepreneur who wants to reach more customers and stand out online with a truly professional website. We work with a wide range of businesses — from creative freelancers and consultants who need a strong portfolio to build trust, to ambitious online shops seeking to boost sales through Shopify or WooCommerce. We also assist local contractors, service providers, and construction companies in showcasing their projects convincingly online, and support coaches, trainers, and online program creators in building a platform that displays their expertise and generates new leads. Whether you run a boutique, lead a start-up, operate a growing service business, or manage a practical, construction-focused company, we delve into your goals and design a website that is not only beautiful but also strategically and results-driven effective. If you're serious about growing your business online, Design by Karina is the creative partner you are looking for.
Who is Design by Karina the right web design agency for to create a website?
Design by Karina is the ideal web design agency for every entrepreneur who wants to reach more customers and stand out online with a truly professional website. We work with a wide range of businesses — from creative freelancers and consultants who need a strong portfolio to build trust, to ambitious online shops seeking to boost sales through Shopify or WooCommerce. We also assist local contractors, service providers, and construction companies in showcasing their projects convincingly online, and support coaches, trainers, and online program creators in building a platform that displays their expertise and generates new leads. Whether you run a boutique, lead a start-up, operate a growing service business, or manage a practical, construction-focused company, we delve into your goals and design a website that is not only beautiful but also strategically and results-driven effective. If you're serious about growing your business online, Design by Karina is the creative partner you are looking for.
Who is Design by Karina the right web design agency for to create a website?
Design by Karina is the ideal web design agency for every entrepreneur who wants to reach more customers and stand out online with a truly professional website. We work with a wide range of businesses — from creative freelancers and consultants who need a strong portfolio to build trust, to ambitious online shops seeking to boost sales through Shopify or WooCommerce. We also assist local contractors, service providers, and construction companies in showcasing their projects convincingly online, and support coaches, trainers, and online program creators in building a platform that displays their expertise and generates new leads. Whether you run a boutique, lead a start-up, operate a growing service business, or manage a practical, construction-focused company, we delve into your goals and design a website that is not only beautiful but also strategically and results-driven effective. If you're serious about growing your business online, Design by Karina is the creative partner you are looking for.
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Stay Updated with Us
Receive tips and inspiration from our web design agency in Rotterdam — about smart websites, online visibility, and conversion-oriented strategies, specially tailored for small business owners who want to grow.
Web Design
Tips & Tricks
Acties
Geen spam, alleen waardevolle updates
Stay Updated with Us
Receive tips and inspiration from our web design agency in Rotterdam — about smart websites, online visibility, and conversion-oriented strategies, specially tailored for small business owners who want to grow.
Web Design
Tips & Tricks
Acties
Geen spam, alleen waardevolle updates
Design by Karina
Website design in Rotterdam.
KVK 95209484
VAT number NL005137122B55
© 2025 Design by Karina. All rights reserved.
Design by Karina
Website design in Rotterdam.
KVK 95209484
VAT number NL005137122B55
© 2025 Design by Karina. All rights reserved.
Design by Karina
Website design in Rotterdam.
KVK 95209484
VAT number NL005137122B55
© 2025 Design by Karina. All rights reserved.
