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You don’t have to do it all... We’re here to help lay the table.

You Built a Business You Love.
Let's Build a Website to Match.

You Built a Business You Love.
Let's Build a Website to Match.

You pour your heart into your work — your website should work just as hard. I'm Karina, ex-Product Designer at Uber, and I create websites for small businesses that don't just look beautiful — they attract the right people and turn visitors into clients.

Rated 5 Stars on Google

Your website should be your hardest working team member

Your website should be your hardest working team member

It can be disheartening when your website doesn't quite capture the amazing work you do — or worse, when it feels like it's holding you back. You know your business deserves more inquiries, more bookings, more of the right kind of clients. But your online presence just isn't telling your full story. Maybe your current website looks outdated.
Maybe it's not bringing in leads. Maybe the thought of fixing it feels like yet another plate to spin. What if it didn't have to be that way?

It can be disheartening when your website doesn't quite capture the amazing work you do — or worse, when it feels like it's holding you back. You know your business deserves more inquiries, more bookings, more of the right kind of clients. But your online presence just isn't telling your full story. Maybe your current website looks outdated.
Maybe it's not bringing in leads. Maybe the thought of fixing it feels like yet another plate to spin. What if it didn't have to be that way?

It can be disheartening when your website doesn't quite capture the amazing work you do — or worse, when it feels like it's holding you back. You know your business deserves more inquiries, more bookings, more of the right kind of clients. But your online presence just isn't telling your full story. Maybe your current website looks outdated.
Maybe it's not bringing in leads. Maybe the thought of fixing it feels like yet another plate to spin. What if it didn't have to be that way?

How your website becomes your most valuable business partner

If your business feels invisible online, your website isn’t converting, or you’re tired of wrestling with tech and endless updates, we’ve got you covered. We create stunning, strategic websites that help you get found, turn visitors into loyal customers, and stay simple for you to manage. Your online presence won’t just look amazing—it will quietly work behind the scenes, bringing in opportunities and making your life easier every single day.

Stop Feeling Invisible

A professional website makes your business stand out and attracts the right attention online, ensuring you're seen by your ideal clients.

Turn Visitors into Friends (and Clients!)

A great website opens doors to new clients, new markets, and exciting new levels of success for your business.

Gain Peace of Mind & Time

An easy-to-manage website frees up your valuable time, letting you focus on what you do best – running your amazing business, not wrestling with tech.

Radiate Your Brilliance Online

Your website can truly capture the heart and soul of your brand, making a lasting impression and building deep trust with your audience.

Unlock New Opportunities

A smart online presence opens doors to new clients, new markets, and exciting new levels of success for your business.

Your 24/7 Silent Salesperson

A website that works tirelessly around the clock, answering questions and attracting leads, even while you're busy or resting.

✦ LET'S ✦ GROW YOUR ✦ BRAND

Hello! I'm Karina, the founder of Design by Karina.

My journey in web design began with a genuine passion to help small businesses like yours not just be visible online, but truly thrive. From Rotterdam, I dedicate myself to crafting digital experiences as unique and ambitious as the entrepreneurs I partner with.

More about me

Before founding Design by Karina, I honed my user-centric design skills at a leading tech company, even contributing to Uber. This experience taught me how powerful intuitive design can be. But my true passion emerged when I saw the incredible impact a well-designed website had on small businesses. I realized my calling was to empower entrepreneurs like you – those who pour their heart into their craft but might feel a bit overwhelmed by the digital world. At Design by Karina, I combine that strategic product design background with a genuine drive to help your business grow. I create websites that are not just beautiful, but smartly built to attract your ideal clients and deliver real results. And yes, I have a very important team member! Meet Jackie, our Chief Morale Officer and purr-fect studio assistant. She ensures every design gets her approval (and a little warmth) before it reaches you. We believe a little warmth and comfort make a big difference, even in web design!

Step 1: Free Discovery Call

We start with a friendly, no-pressure chat about your business, your goals, and what you need from your website. You'll walk away with clarity — even if you're not ready to start yet.

Step 1: Free Discovery Call

We start with a friendly, no-pressure chat about your business, your goals, and what you need from your website. You'll walk away with clarity — even if you're not ready to start yet.

Step 2: Custom Design & Build

I design your website completely tailored to your brand. You'll see mockups, give feedback, and we'll refine it together until you absolutely love it.

Step 2: Custom Design & Build

I design your website completely tailored to your brand. You'll see mockups, give feedback, and we'll refine it together until you absolutely love it.

Step 3: Launch & Suppor

Your website goes live, and I'll make sure everything runs smoothly. You'll get 30 days of free support after launch, plus a quick tutorial so you can confidently make updates yourself.

Step 3: Launch & Suppor

Your website goes live, and I'll make sure everything runs smoothly. You'll get 30 days of free support after launch, plus a quick tutorial so you can confidently make updates yourself.

A cat with a curious expression peeks out from behind a door, accompanied by a speech bubble that says, "I'M JACKIE." web designer design by karina

Our customers love us

Real experiences from business owners who partnered with me to create websites that feel like them and attract the right clients.

  • a woman with long hair standing in front of a mirror

    Linday

    WetWave

    "Very thankfull for crossing our paths, she is a very professional, creative and intelligent person with a very patient and caring heart. Her technical skills are next level, in the ease she can turn data into interesting information for the growth of your business. You're lucky if she is available for your project, I wont be working with anybody else than Karina."

  • A woman with red hair is standing in a park

    Clara Finch

    Clara Finch

    "Super happy with my website, which was created by Design by Karina. She understood exactly what I wanted and the result is great!"

  • man smiling while sitting on floor during daytime

    Randhir Hira

    Ranluxe

    "I'm incredibly happy with Karina's work. She set up my online store from start to finish, and the result is exactly what I envisioned. Everything went smoothly and professionally. The web designer was always available for questions and gave valuable advice on design and functionality. What I especially appreciate is how well Karina understood my needs and brand identity. The store not only looks fantastic but is also very user-friendly.

  • shallow focus photo of man in black jacket

    Tommy Davies

    Kontio UK

    "Great Experience with Karina, Gave here very little guidance and she exceeded my expectation. Great communication and ongoing support. Thank you Karina"

What kind of website does
your business need?

Custom Website

From €1,999

You need more than just a website—you need a strategic, high-performance tool that is custom-built to meet your specific business goals and stand out from the competition.

E-commerce Webshops

From €2,799

You need a powerful, secure, and easy-to-manage online store to sell your products, whether you have one item or hundreds.

We’d love to hear
from you

We’d love to hear
from you

Ready to bring your dream website to life? Let’s talk about your ideas and how I can help your business shine online. I’m here to answer your questions and guide you every step of the way.

Ready to bring your dream website to life? Let’s talk about your ideas and how I can help your business shine online. I’m here to answer your questions and guide you every step of the way.

hello@designbykarina.com

+31 10 307 2374

Book a Free Intro Chat

Prefer to chat first?

Book a free 15-minute discovery call here.

Book a Free Discovery Call

We’d love to hear
from you

Ready to bring your dream website to life? Let’s talk about your ideas and how I can help your business shine online. I’m here to answer your questions and guide you every step of the way.

Let's work together

Let’s build your website the right way